Interactive discovery experiences · Frankfurt
Talero creates interactive games that help people explore opportunities, discover products, and find what fits.
From educational orientation to branded product discovery, we combine game design, behavioural interaction data, and technology to turn exploration into meaningful experiences.
Real screens: gameplay and a book recommendation
Our solutions
The same game engine powers orientation for students and discovery experiences for brands. Each product has its own purpose, audience and way of interpreting choices.
EDUCATION
Games that support study and career orientation: for students on their own, for schools in class and for universities at fairs and open days.
BRANDS · RETAIL · PUBLISHING
Branded interactive games that help audiences explore a catalogue, discover relevant products and connect with your brand.
Why play works
Most websites ask people to browse, read and filter. A game asks them to take part. Try it: make four quick choices and watch the catalogue respond.
Instead of scrolling a list, people explore through choices.
Progress and feedback can make exploring more engaging. A design opportunity, not a guarantee.
In a well-designed game, choices can signal interests. How useful they are depends on the design and the method.
Signals are connected to products, programmes or other options through defined, explainable matching.
CHOICE 1 OF 4
The weekend is free. Where are you?
SIGNALS
CATALOGUE
Rule in this demo: an item scores one point for every chosen attribute it carries. Real products use rules designed for their purpose.
Illustration with an example catalogue. It runs in your browser; no data is collected and no AI is involved.
How Talero works
People enter an interactive world, make choices, explore scenarios or complete short challenges. No questionnaire, no app.
The system processes the gameplay signals that matter for that game's purpose, with that game's own model.
Players get recommendations, insights or options to explore further. Partners see participation and engagement in a dashboard.
Each product interprets choices its own way
| Product | Signals used | How they're interpreted | What people get |
|---|---|---|---|
| Neuro-Blitz | Which objects players pick, and how they decide | Interests in six RIASEC areas and a decision style; no measurement of intelligence, personality or emotions | Play style in three words, top interests and three majors to explore |
| Temple of the Wise | Story decisions, dilemmas and short puzzles | Mapped to Big Five personality research and decision patterns | Personality profile and career directions |
| Studio editions | Choice patterns in a branded game | Matched to the attributes of the partner's products | Recommended items from the partner's catalogue |
Orientation hints, not diagnoses. Validation of Neuro-Blitz is in preparation; Studio matching is calibrated per catalogue.
Business applications
Talero is useful where people face many options and a static page doesn't help them choose.
Real products
Everything shown here is running today, except where it says demo.
2 minutes · phone and tablet · free
A fast runner: players grab one of two objects again and again. Result: a play style in three words and three majors to explore.
15 minutes · browser · free to start
A story game with a monk, a king and a Viking chief. Decisions and short puzzles lead to a personality profile and career directions.
Frankfurt book event · October 2026
The same engine with books instead of majors: visitors ran through a library town and got three books to read next.
On the Studio page · illustrative
Six quick choices, then three destinations. A demo of how a brand's own catalogue can become a game.
Evidence
We publish results only once they are verified and our partners agree. Until then, here is what we built, where it runs and what is measured.
EDUCATION · FOUNDING PARTNER
PUBLISHING · EVENT
“How can we help young people recognise their strengths when they don't yet have the experience to do so? After all, some abilities you only discover by trying something out. […] Young people get additional pointers for thinking about themselves and their future.”
Egy Enkhnaran BoldbaatarCommercial campus lead, iba Campus DarmstadtOn LinkedIn, October 2026 · translated from GermanResearch, privacy and responsibility
Our results are orientation hints that open a conversation. We say where the evidence is still being built, and we design the products to stay that way.
Research and privacyThe company
Talero UG combines game design, interactive technology and behavioural research. We started in study orientation and now bring the same approach to brands, retailers and publishers.
About TaleroPick the path that fits you. Every conversation starts with what you need, not with a contract.
Discuss a campaign or a product discovery experience for your catalogue.
See how Talent Discovery supports orientation work you already do.
